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November 30, 2010

London calling

London at Heritage Station captures Calgary’s hip, vibrant future

Pepper Rodriguez

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London is hip, London is exciting, London is now — and we’re not talking about the English capital, rather London at Heritage Station, Calgary’s vibrant vision of multi-family living in the new millennium.

London at Heritage Station is one of the most ambitious undertakings by Alberta-based developer, Westcorp Properties Inc., a leading real estate investment company whose portfolio includes residential, commercial and hotel developments.

The five-phase project includes four residential towers and a massive commercial complex that will create a self-contained community and an enviable lifestyle attuned to the needs of the 21st century.

The first two 21-storey towers are already up — the complex will have a total of 1,200 residential units when complete — and the commercial component at its base, just off Macleod Trail, is already taking shape.

“The vision for London at Heritage Station is to create a downtown setting without having to live downtown, or having to pay downtown condo prices,” says sales manager, Jarrod Murray.

In fact, he says, London at Heritage Station offers the best priced condo units for a concrete high-rise tower anywhere in town. “Comparable products are at least $100- to $200-per-square-foot more expensive than what we offer,” Murray adds.

There are nine floor plans to choose from ­— including one-bedroom, one-bedroom-plus-den, and two-bedroom-two-bath units — with sizes ranging from 543 to 1,196 square-feet. Prices start at $184,000 for the 543-square-foot Canterbury, $223,000 for the popular 759-square-foot Bristol, while its larger two bedroom suites start from just $299,000.

Around 55 per cent of the 369 homes in the Abbey — which is the second tower — have been sold, but the building is already complete and ready for immediate possessions. “Turn around can be as quick as 10 days,” Murray adds.

It seems the multi-phase project is as resilient as its namesake — as London survived the Blitz of World War II, so too did London at Heritage Station survive the economic turbulence of 2008.

Murray says that the first tower — the Dominion — sold out in 2009; around four years after construction began. “It is a testament to the strength and resiliency of the developer to complete both towers during such tough economic times.” 

Its success can be pinned on its price point but also on its solid concrete construction, as it offers the best fire safety, security, stability and sound attenuation, he points out.

“Another advantage is that we meter each and every unit, so everyone pays for their utilities. We recognize owners’ concern over condo fee inflation and that’s largely because of the abuse of a condo’s interior utilities, one way to control this is to have everyone pay for what they use,” Murray says. “It’s also a way of encouraging owners to adapt to a more environmentally-conscious lifestyle.”

But as every unit is equipped with “Baxi Luna” tankless water heaters, owners will still find it easy to keep their utilities costs down. “You get hot water on demand, this is the latest in ‘green’ technology that has been widely used in Europe and Asia and is now just making it to us, and it’s virtually guaranteed to keep your water and power usage low.” Owners also get low-flow toilets and energy-efficient appliances.

The stylish interiors that match the distinctiveness of the buildings themselves cannot be overlooked. The transitional, high-spec standard designs have been a hit and each unit has something unique to offer.

The first four floors of the building have 10-foot high ceilings to give an extra incentive to buyers who want to live in the lower floors. Units on the 5th to 10th floors have an 8.6-foot high ceiling and those from the 11th floor upwards get 9-foot ceilings.

The 1,093-square-foot Westminster is one of their best selling models (and is one of the show suites), it starts at $325,000 and almost everything you see in the elegantly designed show suite is standard.  Granite tops in the kitchen and bathrooms, six appliances including a garburator, not to mention the oversized windows that give owners the full advantage of the terrific views of the location. “The view from the higher floors is just outstanding,” Murray says.

The location is, of course, key to London at Heritage Station’s success.

Being right on Calgary’s major thoroughfares is a huge advantage and we are just a 10-minute walk to the Heritage LRT station, which will be even shorter once we complete the pedestrian bridge we are planning to give our residents direct access to the trains,” he adds.

“All these aspects combine to make London at Heritage Station the premier multi-family setting for the decades to come,” he says. CL


FAST FACTS
Community: Haysboro
Project: London at Heritage Station
Developer: Westcorp Properties Inc.
Style: Apartment condos
Size: Starts at 543 sq. ft.
Price: Starts at $184,000
Address: 8880 Horton Rd. S.W.
Hours: Monday to Friday 12 to 6 p.m., Saturday to Sunday noon to 5 p.m.
Website: http://www.ilikelondon.com

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