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December 01, 2012

Hope at Large - Cardel’s multi-family formula

Cardel Lifestyle’s solution to condo conundrum

Marty Hope

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Cardel Lifestyles long ago established three strategic elements to being successful in Calgary’s multi-family housing market ­­— location, price, and bang for the buck.

The company, with president and partner Tim Logel at the helm, has a knack for spotting potential building sites close to desired amenities, providing price points that cater to various homebuying segments, and offering a comforting feeling of value.

All of these factors are in place with the recent opening of Cardel’s latest condominium creation, Cranston Place, on five acres of land in the southeast community of Cranston, just across the Deerfoot Trail from the new South Health Campus in Seton, and short walk to neighbourhood retail amenities.

Cranston Place is a nice blend of 144 apartments in three buildings measuring from 625 to 1,000 square-feet, and 43 three-bedroom townhouses covering 1,260 square-feet. Apartment prices start in the $180,000s and townhouses are priced from the mid-$200,000s.

Cardel Lifestyles’ latest gem, extends the string of successful developments put together by the company. Lighthouse Landing in the north-central area of the city, the largest project undertaken by Cardel Lifestyles at 511 units, is now complete. Panorama West in the northwest will see the fourth and final 80-unit building brought to the market early next year, while just 20 of 95 units in Riverside Towns in Chaparral Valley in the southeast are left to sell. As well, just 20 completed units are left to sell in Prestwick Place in McKenzieTowne.

Add all completed projects, and Logel is excited by the upcoming milestone that will, by the end of 2013, see the company having built 2,000 condo apartments and townhouses.

“In 2013, we are finalizing plans to introduce our Cranston Ridge, about one kilometre south of Cranston Place, that will have 204 apartments and townhouses, as well as another 200 units in Sage Hill in the northwest,” says Logel.

As positive as 2011 and 2012 have been for Cardel Lifestyles, Logel says that what he is most proud of is the iron-clad commitment to quality that has gone into the developments.

“In the last two years, more than 75 per cent of the apartments and townhouses we’ve turned over to buyers have had zero deficiencies — all part of what we call the Perfect Possession Day Plan, which is part of our strategy to exceed customer expectations,” he adds.

For information on Cranston Place or any other Cardel Lifestyles development, visit

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