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May 01, 2013

Still feeling the love at copperfield park

Copperfield Park II continues Brad Remington Homes’ mega hit

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Making a blockbuster film on your first try, in hindsight, may prove easier than coming up with its sequel, when the pressure is on to live up to expectations. This is exactly the case for Copperfield Park II, the follow-up to Brad Remington Homes’ enormously successful initial development. But early indications suggest this will even eclipse its predecessor’s success.

Copperfield Park, which began two years ago, was such a huge hit in every way that it has sold out well ahead of expectations. Two plans at Copperfield Park were even named as finalists to this year’s SAM Awards. Now, Copperfield Park II seems ready to surpass that breakout success of the first development.

“We want to build on this initial success, and Copperfield Park II will feature even more suites that fit our ‘Love It, Live It, Afford It’ mantra,” says sales and marketing manager Bryan Logel.

Small tweaks on the established floor plans allow Brad Remington Homes to offer even more affordable and functionally stylish homes. They are off to a very good start, as the entire E Plan one-bedroom homes released during the launch last March have sold out. “We’ll have more of them in the coming phases,” Logel promises.

With one- and two-bedroom plans ranging from $129,900 to $237,900 (plus GST), it is more than just affordable. Both Copperfield Park I and II are flush with high standard specs and unbeatable features, setting the benchmark for future condo developments.

Copperfield Park II will be comprised of six four-storey buildings with 360 apartment-style condos clad in premium siding and real brick accents. A well-manicured, linear park will run through the length of the development, which sits across from one of the expansive green spaces dotting this entire southeast community.

It has an unbeatable location at the heart of Copperfield, with terrific accessibility, especially with the opening of the 130th Avenue S.E. extension that improved travel times for residents almost overnight. “You can get to the commercial centre on 130th Avenue in five minutes, it cuts a good 10 minutes off your travel time downtown, at least, from what it was before that new road opened,” Logel says.

With the Stoney Trail extension well underway, accessibility can only improve — and travel to — say the new South Calgary Health Campus hospital and Seton commercial district — will be under 10 minutes.

Then there are the suites themselves. “Our four new plans will be even more attractive to single, first-time homebuyers,” say Logel. “We will have end-units that will fit the budget of this segment of the market that we feel we didn’t develop enough in the first Copperfield Park,” he adds.

Couples, young families and active seniors have all found a home in Copperfield Park I and II, attracted not just by the price but by the high standard of finish of both the exterior and interior layouts.

“We were able to sell homes here on the strength of the exterior looks alone. Unbelievable as it may sound, one buyer told me that they didn’t even need to see the show suite judging from what the building looked like,” Logel says.

The A Plan and the C Plan have been the most popular in the two developments, and were the ones singled out for SAM Award finalist honours. They are both premium floor plans with two bedrooms and two baths selling from $197,900 to $237,900.

“We have an all-new B Plan that will have two bedrooms and one bath that makes it possible as an end unit that single, first time homebuyers can afford,” Logel says. “The D2 plan — at 767 square-feet, is quite a bit larger than the original D — that is a one-bedroom-plus-den but easy enough to make into a two-bedroom set-up.”

Copperfield Park II will also have the F, a micro, one-bedroom floor plan at 525 square-feet. It is a home designed to utilize every square foot and feels much larger due to its open concept layout. Starting at $129,900, it presents an opportunity for renters who would otherwise miss out on a chance to own and create equity.

All condos come with a parking stall, but that is hardly all the buyer gets with Brad Remington Homes.

“You get higher than industry standard building specifications, including a rain screen building envelope and Super Seal waterproofing wrap that eliminates the chance of moisture getting into the buildings’ foundations; R5-rated Super E windows that will maintain room temperatures whatever the weather outside; and even small things like soft-close drawers and cabinets, because this is how we define affordability. Our buyers don’t have to miss out on the finer things in life.”

Logel remarks that having the recognition as a finalist for the 2012 SAM Awards is flattering, as it shows they are on the right track, but that — in the end — it is the buyers who really determine the winner. “As our founder, Brad Remington says, ‘It’s not just one or two things that make Copperfield Park a success, it’s the details that go into it.’ And that has always been how we’ve approached perfecting this development.”

Fast Facts
Community: Copperfield
Project: Copperfield Park II
Developer: Brad Remington Homes
Style: Apartment condos
Size: From 525 sq. ft. one-bedroom, to 973 sq. ft. two-bedrooms
Prices: From $129,900 plus GST
Address: 279 Copperpond Common S.E.
Directions: South on 52 St. S.E. and east on McIvor Blvd.
Website: http://www.copperfieldpark.com

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